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How Do Affiliate Programs Work & How to join Affiliate Programs --- Affiliate Marketing

By: Mahender Singh

Affiliate programs are one of the web’s most effective marketing techniques. They create a win-win situation by which site A refers a visitor to site B, and site B pays site A commission if the visitor makes a purchase.
Affiliate programs are one of the web’s most effective marketing techniques. They create a win-win situation by which site A refers a visitor to site B, and site B pays site A commission if the visitor makes a purchase. The referrer site (affiliate), can make money with no overhead (no product, no warehouse, and no collection risk). On the other hand, the destination site (vendor) receives a steady stream of qualified leads from hundreds, maybe thousands of affiliate sites, and doesn’t have to spend a dime unless a visitor makes a purchase.
The way it works is like this: the vendor gives the affiliate specific HTML code that it must use on its site to create a link to the vendor’s site. This code contains an embedded ID number that allows the vendor to know when an incoming visitor comes to them by clicking the link on the affiliate site.
The vendor’s servers will then set a cookie (a time sensitive electronic identification mechanism) in the visitor’s computer so that every time he comes back to the vendor’s site, the vendor’s servers will ‘remember’ that he was originally referred to them by the affiliate, and will pay him a commission when the visitor makes a purchase.
This makes it possible for the affiliate to make a commission even if the visitor doesn’t purchase anything the first time, but comes back and buys later. Also, it is not necessary that the visitor enter the vendor’s site through the affiliate’s link other than the first time, since the vendor’s servers will identify the cookie and will know that the visitor was originally referred to them by the affiliate.
At the vendor’s discretion, the cookies can be set up to expire that same day, remain active indefinitely, or anything in between (vendors usually call the duration of a cookie the “referral period”). For this reason, it is better to choose vendor partners that offer long referral periods (120 days is considered very well). This increases the affiliate’s chances of success, since very few people will buy on their first visit, although exceptions do occur with vendors that enjoy superb brand recognition and feature user friendly interfaces, like Amazon.com (the pioneer of affiliate programs) who, in spite of keeping cookies alive for only 24 hours, is able to generate a significant portion of its sales in the first few minutes after a visitor has clicked into their site.
How to join Affiliate Programs – Affiliate Marketing:

The first thing you may be wondering before you join an affiliate program is how much is it going to cost you? Well most of them are free to join! Affiliate marketing can be a great way to earn a little bit of extra cash on the side and some people actually make a full-time living from it. And you have some guru’s in the affiliate marketing industry that will earn more than the average person in one year compared to their 20 years.

The most popular affiliate centre around to date would have to be ClickBank. They have thousands of affiliate programs ready and waiting for you to promote them. ClickBank deals with digital products only e.g. E-books and software.

ClickBank will send you a check every 2 weeks for the commissions you have earned. You get to choose your limit of when you want them to send the check to you, the minimum amount starting at $25.

You can join ClickBank for free here http://clickbank.com/overview.html

I give a description of what I look for before promoting a website in my book “Affiliate Marketing – Quick Start Guide”. You can get my book for free at http://www.joesy.com

You can also find a variety of affiliate programs with other products you can promote as well at places such as:

www.affiliateguide.com
www.associateprograms.com
www.affiliatematch.com
www.cj.com
www.earnfind.com

Just to name a few…

Of course these aren’t the only products you can promote through affiliate marketing. You might be surprised at what companies have affiliate programs. Even big names like EBay and Dell computers have an affiliate program.

Usually the best way to promote a product is a personal recommendation and review from yourself. So if you’ve bought a product recently that your extremely pleased with, check around and see if they have an affiliate program so you can earn money for promoting a product that you have hands on experience with and love!

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